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Consumer Behavior News
February 22, 2019

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updated 7:20am EST

More Consumer Behavior News
February 22, 2019

Study Examines Individuals' Willingness to Use Artificial Intelligence in Career Choices

Feb. 21, 2019 — Artificial intelligence is revolutionizing the way we do business, and it can potentially allow firms to improve their decision making, given that individuals are willing to adopt algorithms in ... read more

People More Likely to Be Generous Towards Charities If They Donate Before a Windfall

Feb. 19, 2019 — People will donate more to charity if they make a pledge before receiving an unexpected cash windfall, a study has ... read more

Pitch Perfect: Strategic Language Use Maximizes the Chances of Influencing an Audience

Feb. 12, 2019 — Research finds four interconnected language strategies that entrepreneurs employ to best influence their ... read more

Stock Market Shows Greater Reaction to Forecasts by Analysts With Favorable Surnames

Feb. 6, 2019 — Financial analysts whose surnames are perceived as favorable elicit stronger market reactions to their earnings forecasts, new research has ... read more

Advocating for Social Issues at Work More Likely to Succeed Linking Morality and Mission, Study Says

Feb. 4, 2019 — When convincing management to consider advocating for a particular social issue, employees may think it is wise to focus on the benefits to the bottom line but making a moral argument may be a better ... read more

First Study to Find Digital Ads Work -- On Millennials

Jan. 30, 2019 — While millions of dollars are spent every day on digital advertising, no research has found these ads actually work -- until ... read more

Train the Brain to Form Good Habits Through Repetition

Jan. 28, 2019 — You can hack your brain to form good habits -- like going to the gym and eating healthily -- simply by repeating actions until they ... read more

Bioethicists Call for Oversight of Consumer 'Neurotechnologies' With Unproven Benefits

Jan. 17, 2019 — The marketing of consumer 'neurotechnologies' can be enticing: apps that diagnose a mental state, and brain devices that improve cognition or 'read' one's emotional state. ... read more

Nudging Does Not Necessarily Improve Decisions

Jan. 16, 2019 — Nudging, the concept of influencing people's behavior without imposing rules, bans or coercion, is an idea that government officials and marketing specialists alike are keen to harness, and it ... read more

Fighting the Crave for Fattening Food? Just Surround Yourself in Its Scent

Jan. 16, 2019 — A new study proves one sense can compensate ... read more

Risky Decisions: Excessive Social Media Use Is Comparable to Drug Addiction

Jan. 10, 2019 — Bad decision-making is a trait oftentimes associated with drug addicts and pathological gamblers, but what about people who excessively use social media? New research shows a connection between ... read more

Controlling Children's Behavior With Screen Time Leads to More Screen Time, Study Reveals

Jan. 9, 2019 — Researchers investigated the impact of parenting practices on the amount of time young children spend in front of screens. They found a majority of parents use screen time to control behavior, ... read more

NBA Teams That Come from Behind Don't Garner More Overtime Wins

Jan. 2, 2019 — Teams that come from behind do not have a greater chance of winning in overtime, according to a new study debunking theories of how psychological momentum in sports and in life lead to ... read more

Cost to Walk Away from Facebook for a Year? More Than $1,000, New Study Finds

Dec. 19, 2018 — Using a series of auctions in which people were paid to close their accounts for as little as one day or as long as one year, a new study finds that Facebook users would require an average of more ... read more

Austerity Results in 'Social Murder' According to New Research

Dec. 19, 2018 — The consequence of austerity in the social security system -- severe cuts to benefits and the 'ratcheting up' of conditions attached to benefits -- is 'social murder', according ... read more

What Are You Looking At? How Attention Affects Decision-Making

Dec. 19, 2018 — Scientists using eye-tracking technology have found that what we look at helps guide our decisions when faced with two visible choices, such as snack food options. But it is not as easy as saying we ... read more

How a Personality Trait Puts You at Risk for Cybercrime

Dec. 17, 2018 — Impulse online shopping, downloading music and compulsive email use are all signs of a certain personality trait that make you a target for malware attacks. New research examines the behaviors -- ... read more

Marketing: Putting a Price on Reputation

Dec. 12, 2018 — As Christmas shopping gets into full swing, new research reveals how reputation influences our purchasing decisions and the price we are willing to pay relative to other product ... read more

Employee Incentives Can Lead to Unethical Behavior in the Workplace

Dec. 11, 2018 — Findings suggest that setting compensation goals can increase dishonesty when managers are also paid a bonus for hitting certain ... read more

The Richer the Reward, the Faster You'll Likely Move to Reach It

Dec. 11, 2018 — If you are wondering how long you personally are willing to stand in line to buy that hot new holiday gift, scientists say the answer may be found in the biological rules governing how animals ... read more

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